Not many people take advertising into a new direction but that’s exactly what Alex did. The industry was doing one thing, and then Alex came in, and then it went in a new direction. Something tells me he might do it again.
David Baldwin
CEO Ari
- 33 years in advertising.
One of the most awarded copywriters and creative directors in the advertising business today, David Baldwin is the founder of Baldwin& which was named Ad Age’s Small Agency of the Year after only three years in business and the Four A’s O’Toole Award for best body of work from a small agency after only five years. The former Chairman of the One Club in NYC, David was also an executive producer for the Emmy winning film, Art & Copy, and an associate producer for the Emmy and Peabody Award winning film The Loving Story, and a guitarist/songwriter for the band Pants whose CD, “Twice the snake you need” can be found on iTunes or Amazon.com. His work and writings have been featured in numerous publications and college textbooks on advertising. Last year he published the Amazon best seller, The Belief Economy – How to Give a Damn, Stop Selling, and Create Buy-In.
David is also the co-founder of the Ponysaurus Brewing Co., a nano-brewery in Durham, NC.